Dust Bowl Brewing Company
Dust Bowl Brewing Enters Hard Seltzer Market With Thirty Three Hard Seltzer
Now Available from Dust Bowl Brewing
“We produce a broad spectrum of beers and tend to be known for our higher strength offerings,” comments Don Oliver, Brewmaster. “We chose to play to our strengths and set our seltzer apart from the mainstream with a higher ABV and focus on the single-serve and draft packages. The Cherry Lemon Lime recipe was popular with our brewing team and very well received in our taprooms.”
The “Thirty Three” branding refers to 1933, the year prohibition ended. The eye-catching but simple label features the tagline, “Celebrating Repeal Day Every Day” as an added layer of brand messaging for the seltzer. The Cherry Lemon Lime flavor comes from a hand-crafted blend of cherry and Meyer lemon juice concentrates coupled with natural flavors. The result is a light, refreshing hard seltzer with just a hint of pink color in the beverage. Continue reading
Dust Bowl Brewing Releases Taco Truck Lime
Taco Truck Lime – Now in cans!
“The lime variation has always been a great seller in our taprooms on draft, so it just seemed like a natural decision to put it in cans and add it to the popular Taco Truck line-up,” shares Don Oliver, Brewmaster. “The addition of lime and sea salt creates a flavor profile that resonates with Mexican lager fans. The initial response has been impressive and we’ve already ordered another truckload of cans after just a few weeks in the market.” Continue reading
Dust Bowl Brewing Launches Prone Mega IPA
Prone Mega IPA from Dust Bowl Brewing
Known for his expertise in brewing high-alcohol beers, Brewmaster Don Oliver shares some thoughts on his latest Mega intro, “When we first released Supine Mega IPA in 2020, I had already started on the recipe for Prone. Although not originally planned for release this year, there was a lot of excitement around the Mega IPA Series, so we chose to add Prone to the lineup. The triple dry-hopped Mega IPA should satisfy the fans of big beers with huge hop character.”
Prone is expected to hit retailer shelves in April primarily in California and parts of Nevada. The bright orange and green label mimics the popular Supine label, but Prone naturally showcases tigers in the prone position. Continue reading
Dust Bowl Brewing Introduces Kash Crop Raspberry Ale
Dust Bowl Brewing Co. continues to build momentum with the release of Kash Crop Raspberry Fruited Blonde Ale. The latest addition to the Northern California craft brewery’s year-round portfolio, Kash Crop Raspberry arrives just in time for the warmer summertime weather.
“Fruited blonde ales work well with our hot Central Valley climate,” reflects Don Oliver, Brewmaster, Dust Bowl Brewing Co. “It’s an easy-drinking beer with great fruit character and a little tartness that adds to the refreshing character.”
At 4.5% ABV and 10 IBU, Kash Crop Raspberry is an approachable, sessionable beer appealing to a wide range of beer lovers. Rolling out this month, Kash Crop Raspberry is available in 12oz. / 6 pack cans as well as 5.2 gal and 15.5 gal kegs. Consumers may recognize the label as it’s similar to Dust Bowl’s earlier release of Kash Crop Orange Mango Blonde Ale. Kash Crop Raspberry will be primarily distributed in California through Dust Bowl’s wholesaler network. Continue reading
Dust Bowl Brewing Releases California Golden Ale
Now in Cans from Dust Bowl Brewing
“Blonde ales and lighter lagers have been gaining in popularity and they are always good performers at our taprooms,” shares longtime Brewmaster, Don Oliver. “Our range of beers had a good amount of lagers and IPAs, so the golden ale was a good compliment and brings more balance to our portfolio. It’s a clean, easy-drinking beer with a light fruitiness and low bitterness.”
California Golden Ale was first released in draft only in December 2020. While consumer exposure was minimal due to the Pandemic on-premise restrictions, those consumers who picked up growlers or crowlers to go from Dust Bowl’s taprooms responded positively to the new release. California Golden Ale will reach the promising off-premise sector in late January. Available in 12oz. 6 pack cans, and 5.2 gallon and 15.5 gallon kegs, California Golden Ale is an ideal gateway beer at 4.5% ABV and 10 IBUs. It is sold through Dust Bowl’s network of wholesalers servicing California and Nevada, and at Dust Bowl Brewing Co. taprooms located in Turlock and Monterey, California. Continue reading
Dust Bowl Brewing Introduces Kash Crop Orange Mango Ale
Kash Crop Orange Mango Ale from Dust Bowl Brewing
“This is a crisp refresher that comes in perfect time for the warmer weather,” comments Don Oliver, Brewmaster. “Beer fans can expect a light bodied beer with huge fruit aroma and an orange/mango finish that is slightly sweet.”
Kash Crop is easy-drinking at 4.5% ABV, with low bitterness at only 10 IBUs. The new beer is available in 12oz./6 pack cans, and 5.2 gallon and 15.5 gallon kegs. It is sold through Dust Bowl’s growing network of wholesalers servicing California and Nevada, and at Dust Bowl Brewing Co. taprooms located in Turlock and Monterey, California. Continue reading
Dust Bowl Brewing Introduces Peace, Love & Haze Hazy IPA
Peace, Love & Haze now available year-round
“The growth in hazy beer has been remarkable,” shares Don Oliver, Brewmaster. “We are proud to offer a hazy IPA that uses a unique mix of hops to provide the juiciness and fruit flavors that hazy fans appreciate.”
Peace, Love & Haze is a tropical delight crafted with Cashmere, Idaho Gem and Mosaic hops resulting in flavors of pineapple, guava and orange. The flavorful hazy offers consumers a smooth 6.3% ABV and 28 IBU. Continue reading
Dust Bowl Brewing Introduces Supine Mega IPA
Supine Mega IPA – Dust Bowl Brewing Co.
Brewmaster Don Oliver shares his thoughts on this aggressively hopped beer: “We brew a lot of big beers at Dust Bowl. Supine Mega IPA follows in the footsteps of Dump Truck of the Gods Mega IPA, but we push the beer further with a 14.4% alcohol content and a bigger hop load (85 IBU) featuring Apollo, Amarillo, Citra and Mosaic hops.”
Champagne yeast helps bring this massive IPA into the Mega category. Citrus and tropical notes fade to the background behind big notes of stone fruit. Continue reading
Dust Bowl Brewing Introduces Dump Truck of the Gods
Dump Truck of the Gods released by Dust Bowl Brewing
Brewmaster, Don Oliver, reflects on the first brew, “In the quest for ever hoppier beers, I was formulating two brews, one a standard IPA with the largest hop load we had tried, which also incorporated hop extracts, and a double IPA using hops named after gods – Apollo, Zeus and Merkur. That exercise lead me to combine the two ideas for a high-gravity Mega IPA, which quickly became a hit at our taprooms.” Continue reading
Dust Bowl Brewing Introduces Pancho Imperial Stout
Pancho Imperial Stout available in cans
“As we approach the colder winter months, a big stout with depth of character seems appropriate,” shares Don Oliver, Brewmaster. “We follow the trend of the pastry stout and offer a lower bitterness imperial stout with a heavy punch of chocolate, cinnamon, and a subtle layer of roasted Ancho chiles.”
Featuring bright colors, the Pancho label showcases Dust Bowl Brewing Co.’s refreshed logo nestled in the company’s new specialty can label system. The story of Pancho is nearly as good as the beer itself. Founder Brett Tate is never short on family tales. According to Tate family “history,” Brett’s great-great uncle went looking for Pancho Villa in the early 1920s, most likely to collect the bounty. He never returned and his fate remains a mystery to this day. Brett likes to think he got distracted by something (or someone!) and enjoyed a long life on the beach of Mexico. Continue reading
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