On Saturday, San Pedro’s latest production brewery opened their doors to the general public as Brouwerij West held their grand opening. To say it was well attended would be on the same level as suggesting beer is damp. When I was at Brouwerij West on Friday evening for the Founders’ Club pre-opening party I was speaking with the ever humble co-owner and head brewer, Brian Mercer, and he seemed to have concerns on whether people would show up the next day or not. When their event coordinator asked me how many people I thought would show up, I guessed that they would probably hit 1,000 with ease. The event began at noon, when I arrived a little after 3:00 I immediately knew I had severely underestimated the turnout. I had failed to take into consideration how supportive San Pedro residents are to their local businesses. I would be willing to bet they had at least 2,000 people show up throughout the course of the day.
Update: On Sunday evening Brian Mercer texted me to say that they actually had 4,500 people attend their event with a maximum of 1,500 at any point in the day. I don’t know who else around here could handle a day like that with virtually no issues other than maybe running out of a couple beers. They are definitely to be congratulated.
While most craft beer tasting rooms could not handle a group of that size, Brouwerij West has a couple advantages over the others. Their tasting room is huge and they have a large area outside that not only took care of the overflow of people, but it also held four food trucks, an auxiliary pouring station and a stage for the live entertainment. If there is any brewery around here that is built for a crowd as large as they had Saturday, Brouwerij West is the place. Continue reading