Turlock, California – Dust Bowl Brewing Co. kicks off the new year with the release of The Gold 1 Blonde Ale in six pack / 12oz. cans. The packaged offering comes on the heels of the draft introduction in the fall of 2022.

At 4.5% ABV, the year-round, core beer adds another easy-drinking option to Dust Bowl’s extensive portfolio. Brewmaster, Don Oliver, shares, “This is a crisp beer for everyday drinking. It’s very approachable and great for social settings. The Gold 1 provides a great option for those that seek a lighter style craft beer.”

The Blonde Ale recipe won a gold medal at last year’s California State Fair Commercial Craft Beer Competition, which helped set the stage for an extensive marketing campaign to roll out The Gold 1. Retailers will be supported with a range of merchandising items, including farming and outdoor lifestyle imagery, display materials, coasters, glassware and more. The packaging features a bold, simple approach to catch consumers’ attention. The beer name and colors embark on a California vibe in poppy gold and blue. Continue reading →